{"id":9982,"date":"2019-12-22T18:18:16","date_gmt":"2019-12-22T17:18:16","guid":{"rendered":"http:\/\/staging.uqido.com\/?post_type=portfolio-uqido&p=9982"},"modified":"2020-01-02T10:28:25","modified_gmt":"2020-01-02T09:28:25","slug":"ikea-vallentuna","status":"publish","type":"portfolio-uqido","link":"https:\/\/staging.uqido.com\/en\/our-work\/ikea-vallentuna\/","title":{"rendered":"IKEA Vallentuna"},"content":{"rendered":"

[vc_row full_width=”stretch_row_content_no_spaces” el_class=”mb-5″][vc_column offset=”vc_col-sm-offset-0 vc_col-xs-12″][vc_raw_js]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[\/vc_raw_js][\/vc_column][\/vc_row][vc_row el_class=”mb-5″][vc_column width=”5\/12″][vc_column_text]<\/p>\n

Vallentuna<\/h2>\n

The sofa comes to life
\nand transforms<\/h3>\n

[\/vc_column_text][\/vc_column][vc_column width=”7\/12″][vc_column_text]A whole area dedicated to the experience, furnished with white colored VALLENTUNA, which comes to life and draws the store visitors\u2019 attention to the configurable components of the product. Video mapping is performed on the white version of the product to guarantee optimal graphics rendering of the colors. The whole setup is mapped in 3D so as to see it change during the video screening.[\/vc_column_text][\/vc_column][\/vc_row][vc_row el_class=”mb-5 p-3 py-5 ch-cta”][vc_column][vc_row_inner equal_height=”yes”][vc_column_inner][vc_column_text]<\/p>\n

Join our future weavers community<\/span><\/h2>\n

[\/vc_column_text][vc_column_text el_class=”vc_btn3-container button vc_btn3-inline”]<\/p>\n

Unisciti ora<\/a><\/p>\n

[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row el_class=”mb-5″][vc_column width=”5\/12″][vc_single_image image=”9821″ img_size=”full”][\/vc_column][vc_column width=”7\/12″][vc_single_image image=”9819″ img_size=”full” alignment=”right”][\/vc_column][\/vc_row][vc_row el_class=”mb-5″][vc_column width=”7\/12″ offset=”vc_col-sm-offset-5″][vc_column_text]The user can change the color of the sofa configuration through a simple gesture, or a tap on a dedicated touch screen, while inside the designated area of an installed detector. Objects in the environment take on a completely new visual texture, in both color and shape. The walls and the floor take on a completely new look, and the user can change the environment to his preference, with a simple gesture.[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” el_class=”mb-5″][vc_column][vc_single_image image=”9817″ img_size=”full”][\/vc_column][\/vc_row][vc_row el_class=”mb-5″][vc_column width=”7\/12″ offset=”vc_col-sm-offset-5″][vc_column_text]The main purpose of this installation is to share a feeling of quality with the users and thrill them. Mapping brings the user and VALLENTUNA inside a story: they can move from a forest \u2013 with birds and other animals in it \u2013 to the bottom of the sea \u2013 among shoals of fish, sharks, and an underwater elk \u2013 and then over to several other imaginative and real places, such as a fully furnished Ikea house.<\/p>\n

IKEA wants to implement innovative installations in stores to amaze customers and invent new ways of interacting and configuring their products, in order to visualize and virtualize the compositions in a full-size space: a perfect mix between present and future.[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” el_class=”mb-5″][vc_column width=”7\/12″][vc_single_image image=”9816″ img_size=”full”][\/vc_column][vc_column width=”5\/12″ offset=”vc_col-xs-7″][vc_single_image image=”9820″ img_size=”full” alignment=”right”][\/vc_column][\/vc_row][vc_row el_class=”mb-3″][vc_column][vc_column_text]<\/p>\n

Related project<\/h2>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row equal_height=”yes” content_placement=”middle” css_animation=”fadeInUp” el_class=”mb-3″][vc_column width=”1\/2″ offset=”vc_col-xs-12″][vc_single_image image=”9818″ img_size=”full” alignment=”center” onclick=”custom_link” link=”\/progetti\/ikea-besta\/”][\/vc_column][vc_column width=”1\/2″ offset=”vc_col-xs-12″][vc_column_text el_class=”px-md-4 py-2″]<\/p>\n

Best\u00e5<\/h2>\n

The latest advance in product configuration relies on innovative, immersive and easy to use tools that improve the shopping experience.<\/p>\n

Learn more about the project<\/a>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/section>","protected":false},"excerpt":{"rendered":"

The sofa comes to life
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