{"id":12317,"date":"2020-09-04T15:37:00","date_gmt":"2020-09-04T13:37:00","guid":{"rendered":"http:\/\/staging.uqido.com\/?post_type=insights-uqido&#038;p=12317"},"modified":"2020-09-04T15:39:35","modified_gmt":"2020-09-04T13:39:35","slug":"promoting-the-culture-of-innovation","status":"publish","type":"insights-uqido","link":"https:\/\/staging.uqido.com\/en\/insights\/promoting-the-culture-of-innovation\/","title":{"rendered":"Promoting the culture of innovation"},"content":{"rendered":"<section class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text]<\/p>\n<p class=\"normal\"><span lang=\"EN\">It is not easy for a company to create the internal conditions that favour innovation. First of all, it is necessary that its employees desire to find new paths and that the context favours leaving your comfort zone, not being mortified to make an error and promote a culture that constantly pushes to question the status quo. <\/span><\/p>\n<p class=\"normal\"><span lang=\"EN\">But what are the issues that need to be addressed in order to create a corporate culture that really focuses on innovation?<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-12318 size-full\" src=\"http:\/\/staging.uqido.com\/wp-content\/uploads\/2020\/07\/4I3B1511-scaled.jpg\" alt=\"Veduta della sede di Uqido con persone che discutono\" width=\"2560\" height=\"1707\" srcset=\"https:\/\/staging.uqido.com\/wp-content\/uploads\/2020\/07\/4I3B1511-scaled.jpg 2560w, https:\/\/staging.uqido.com\/wp-content\/uploads\/2020\/07\/4I3B1511-300x200.jpg 300w, https:\/\/staging.uqido.com\/wp-content\/uploads\/2020\/07\/4I3B1511-1024x683.jpg 1024w, https:\/\/staging.uqido.com\/wp-content\/uploads\/2020\/07\/4I3B1511-768x512.jpg 768w, https:\/\/staging.uqido.com\/wp-content\/uploads\/2020\/07\/4I3B1511-1536x1024.jpg 1536w, https:\/\/staging.uqido.com\/wp-content\/uploads\/2020\/07\/4I3B1511-2048x1365.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<p class=\"normal\"><span lang=\"EN\">One of the things that has <strong>the greatest impact on the company&#8217;s organisation is the impersonal or the implied &#8220;Them&#8221;<\/strong>. If a business process is too complicated it was created by \u201cThem\u201d. &#8220;They&#8221; do not innovate. In short, one is forced into a structural corner made up of monolithic entities by unshakable rules. That implied &#8220;Them&#8221; leads one to think that one cannot make a difference; instead, the motivation to make a difference is precisely what should lead to innovation. <\/span><\/p>\n<p class=\"normal\"><span lang=\"EN\">Innovation means choosing the game in advance and never giving up on departure.<\/span><\/p>\n<p class=\"normal\"><span lang=\"EN\">Not everyone is able to grasp the <strong>difference between problem solving and innovation<\/strong>. Problem solving has to do with the ability to react to a specific situation, such as a crisis, for example. In that case, the objective is to make up the lost ground and re-establish the status quo.<\/span><\/p>\n<p class=\"normal\"><span lang=\"EN\">On the other hand, innovation is about focusing on new opportunities, improving performance and going well beyond the status quo: therefore, we are talking about a much more dynamic and proactive vision in solving problems.<strong> Not having the right answers at hand but the right <\/strong><\/span><strong><span lang=\"EN\">questions.<\/span><\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-12320 size-full\" src=\"http:\/\/staging.uqido.com\/wp-content\/uploads\/2020\/07\/IMG_0086-scaled.jpg\" alt=\"Team a confronto nei gradoni della sede\" width=\"2560\" height=\"1707\" srcset=\"https:\/\/staging.uqido.com\/wp-content\/uploads\/2020\/07\/IMG_0086-scaled.jpg 2560w, https:\/\/staging.uqido.com\/wp-content\/uploads\/2020\/07\/IMG_0086-300x200.jpg 300w, https:\/\/staging.uqido.com\/wp-content\/uploads\/2020\/07\/IMG_0086-1024x683.jpg 1024w, https:\/\/staging.uqido.com\/wp-content\/uploads\/2020\/07\/IMG_0086-768x512.jpg 768w, https:\/\/staging.uqido.com\/wp-content\/uploads\/2020\/07\/IMG_0086-1536x1024.jpg 1536w, https:\/\/staging.uqido.com\/wp-content\/uploads\/2020\/07\/IMG_0086-2048x1365.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<p class=\"normal\"><span lang=\"EN\">Innovation often has tight deadlines in a company. Management focuses on results. People <\/span><span lang=\"EN\">within teams therefore need strategies to easily develop innovative ideas.<\/span><\/p>\n<p class=\"normal\"><span lang=\"EN\">First of all, one must learn not to focus on the product. Forget about the new product, the latest <\/span><span lang=\"EN\">countryside, the remodelled shop. <strong>The user is at the centre of the development process<\/strong>: the objective is therefore not to create a better shop, but a better shopping experience; this way we focus on the user experience and the object of the innovation will come accordingly. <\/span><\/p>\n<p class=\"normal\"><span lang=\"EN\">The product is the goal of a journey not its starting point; otherwise, it would be like starting from the end, without knowing why it has been necessary to make it happen.<\/span><\/p>\n<p class=\"normal\"><span lang=\"EN\"><strong>Innovative teams share information<\/strong>: it is crucial. Once a month Uqido&#8217;s C-levels take time (3 or 4 hours) to share information and ideas. Not only progress on projects or clients but colleagues are asked for support. <\/span><\/p>\n<p class=\"normal\"><span lang=\"EN\">This is a semi-structured method to maintain a spontaneous approach to constant and shared development.<\/span><\/p>\n<p class=\"normal\"><span lang=\"EN\">Predicting exactly where innovation will emerge from is very difficult. But it makes sense enough <\/span><span lang=\"EN\">to say that it can come from people with ideas who mean to put them into practice. For this reason in Uqido, every three months, we ask our resources to propose personal projects that they will develop in 20% of the time spent in the office. We are talking about side-projects, which enrich the company know-how, they allow the development of skills on new technologies to grow and enable a mind-set always open to innovation. <\/span><\/p>\n<p class=\"normal\"><span lang=\"EN\"><strong>The side-project<\/strong> is therefore a project that is developed during working hours by one or more employees in addition to normal activities. Each side-project has a budget.<\/span><\/p>\n<p class=\"normal\"><span lang=\"EN\"><strong>Observing, experimenting, working in a team with different skills<\/strong>, dedicating time and energy to research and experiment with ideas through a network of people with different visions, offers a company projected towards innovation, an advantageous perspective.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-12322 size-full\" src=\"http:\/\/staging.uqido.com\/wp-content\/uploads\/2020\/07\/IMG_0268-scaled.jpg\" alt=\"Team in sala riunioni che assiste ad una presentazione\" width=\"2560\" height=\"1707\" srcset=\"https:\/\/staging.uqido.com\/wp-content\/uploads\/2020\/07\/IMG_0268-scaled.jpg 2560w, https:\/\/staging.uqido.com\/wp-content\/uploads\/2020\/07\/IMG_0268-300x200.jpg 300w, https:\/\/staging.uqido.com\/wp-content\/uploads\/2020\/07\/IMG_0268-1024x683.jpg 1024w, https:\/\/staging.uqido.com\/wp-content\/uploads\/2020\/07\/IMG_0268-768x512.jpg 768w, https:\/\/staging.uqido.com\/wp-content\/uploads\/2020\/07\/IMG_0268-1536x1024.jpg 1536w, https:\/\/staging.uqido.com\/wp-content\/uploads\/2020\/07\/IMG_0268-2048x1365.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<p class=\"normal\"><span lang=\"EN\">These are just a few aspects to pay attention to in daily activities but there is not a single formula suitable for everyone. Every company is called upon to develop its own tools and processes to create a fertile ground that favours innovation within its organization.<\/span><\/p>\n<p class=\"normal\"><span lang=\"EN\">What paths are you taking for your business? Let us know! In the meantime, we will leave you a couple of links to learn more about two tools that are very useful for us: <\/span><a href=\"http:\/\/staging.uqido.com\/approccio\/\" target=\"_blank\" rel=\"noopener noreferrer\">Uqido Deep Dive<\/a> and <a href=\"https:\/\/tech.uqido.com\/it\/category\/side-project\/\" target=\"_blank\" rel=\"noopener noreferrer\">Side Project<\/a>.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>Because we promote exchange and diversity, it is obvious that we will disagree<\/p>\n","protected":false},"featured_media":12321,"template":"","meta":{"_acf_changed":false,"content-type":"","_wp_applaud_exclude":false,"_links_to":"","_links_to_target":""},"units-uqido":[],"class_list":["post-12317","insights-uqido","type-insights-uqido","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Promoting the culture of innovation - 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